2 today
New Enquiries6Illustrative · 27% vs last weekDashboard
Demo pipeline snapshot for fictional Northline Home Services.
Need review
AI Replies Ready45Illustrative · 18% faster triageAwaiting decision
Quotes Sent12Illustrative · 14% quote liftOpen pipeline
Quote Value£19,563Illustrative · 32% value growth108 min avg response
Conversion Rate22%Illustrative · 3.2pts upPipeline Health
Open pipeline106
Won24
Lost / Spam20
AI Review Queue
45LeadSourceServiceStatusUrgency
LF-00116Toilet not flushing properly02 May, 09:47 - AI 89%PhonePlumbingNewHighLF-00115Blocked kitchen drain02 May, 08:34 - AI 88%WebsiteDrainageNewHighLF-00121Leaking pipe under sink30 Apr, 14:05 - AI 58%WebsitePlumbingNewHighLF-00126Tap replacement and leak check29 Apr, 10:18 - AI 87%ReferralPlumbingNewHighLF-00130Blocked kitchen drain27 Apr, 08:18 - AI 91%WhatsappDrainageNewHighUrgent Leads
6LeadSourceOwnerReason
Water coming through ceiling08 Jun, 15:05FacebookMEEmergencyEmergency leak needs same-day help08 Jun, 08:05WebsiteMEEmergencyEmergency leak needs same-day help07 Jun, 08:34WebsiteMEEmergencyWater coming through ceiling06 Jun, 09:34FacebookMEEmergencyEmergency leak needs same-day help05 Jun, 14:05WebsiteMEEmergencyFollow-ups Due
8OverdueCheck quote decisionSockets tripping in kitchen09 Jun, 12:00Check quote decisionCupboard and worktop repair09 Jun, 13:00Check quote decisionRepeat property repair visit09 Jun, 14:00Check quote decisionSeveral small repairs before tenancy09 Jun, 15:00Check quote decisionBathroom reseal and tile repair
Quote Pipeline
Total Pipeline Value£53,206
Recent Activity
Quote NL-2026-0003 accepted15 Jun, 10:34
Quote NL-2026-0002 accepted15 Jun, 09:18
Quote NL-2026-0006 accepted14 Jun, 10:18
Quote NL-2026-0004 accepted14 Jun, 08:47
Quote NL-2026-0009 accepted13 Jun, 16:05
Lead moved to won13 Jun, 10:34
Service Mix
150
Property Maintenance16%
Electrical15%
Bathroom Repairs11%
Landlord Maintenance11%
Plumbing10%
Top Sources
Repeat Customer21%
Phone17%
Whatsapp17%
Referral17%
Website11%